Marcel Petitpas on Strategies for Improving Delivery Margin and Agency Profitability Artwork

The Digital Agency Growth Podcast

Most gurus won’t admit that winning ideal clients for your agency is hard. But it’s a lot easier and more predictable when you learn from the right people. Every week, The Digital Agency Growth Podcast comes at you with in-the-trenches stories from agency, brand, and technology leaders to cover HOW new business is getting done, and the possible WHY’s justifying all our hard work. This top 10 ranked podcast in over 10 countries is brought to you by Sales Schema. Learn more about Sales Schema at salesschema.com/

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The Digital Agency Growth Podcast

Marcel Petitpas on Strategies for Improving Delivery Margin and Agency Profitability

October 02, 2024 • Sales Schema • Episode 230

Every agency owner wants to make sure that their business is as profitable as possible. But as an agency grows and there are more clients and employees to take care of and line items to consider, how do we peel back the layers to discover what’s holding us back from being more profitable? Marcel Petitpas is back again this week to share his insights into improving your profitability, positioning your agency, and more. This week, episode 230 of The Digital Agency Growth Podcast is about strategies for improving delivery margin and agency profitability!

Watch our latest video training, How to Take Charge of Your Agency’s Future Revenue. During this training, you’ll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.

In this episode of The Digital Agency Growth Podcast, Marcel Petitpas shares the importance of positioning and niching down and actionable steps you can take right now to ensure you’re managing costs effectively in order to improve your profit margins.

Marcel Petitpas is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies improve their profitability by streamlining their operations and reporting systems. He is also the head strategic coach at SaaS Academy by Dan Martell, the #1 coaching program for B2B SaaS businesses in the world. In his work as a speaker, podcast host and consultant, specializing in Agency Profitability Optimization, Marcel has helped hundreds of agencies around the world improve profitability and cash flow in their business.

In this episode, Dan and Marcel discuss the following:

The need for human intervention in data quality.
Different ways to make agencies more profitable.
Shortening the cash conversion cycle to maintain growth without cash flow issues.
How being overstaffed is likely an agency’s biggest problem.

If you’re looking to start increasing your agency’s profitability, you can start by checking out Parakeeto’s free Agency Profitability Toolkit! If you’re looking to dive deeping into mastering the art of modeling, forecasting, measuring, and improving the profitability of your agency, check out Parakeeto's Foundations Course!

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Learn more about The Digitial Agency Growth Podcast at https://www.salesschema.com/podcast/ and our Video training at http://salesschema.com/takecharge

CONNECT WITH MARCEL PETITPAS:

Website

Parakeeto

CONNECT WITH DAN ENGLANDER:

Sales Schema

People on this episode

Dan Englander

Host